Motion graphics bring text, logos, data and images to life. They explain an idea faster than a paragraph, give a brand a recognisable signature and make a corporate video, an event screen or a presentation look professional from the first second.
We use them for corporate videos, post-production, multimedia presentations, events and project exhibitions. And we go further than animated titles: starting from a single still photo, we can build a realistic animated scene, recreating the space in 3D, lighting it and placing moving objects inside it, as in the example below.
We start with the message and where it will play: a website, social media, an event screen or a presentation. Then we write a short script, design style frames so you can see the look before anything moves, and animate. For realistic scenes, the process also covers preparing the environment with HDRI, setting up the scene, building volumes and objects, placing a virtual camera and lighting it all.
You see the look before anything moves, so the final animation holds no surprises.
Step 1. The starting point: a single still photo of a real location.
Step 2. The real environment prepared as a panoramic HDRI, so light and reflections match the photo.
Step 3. Scene set-up: perspective, horizon and scale matched to the original camera.
Step 4. Volumes and objects placed in the space, with a virtual camera inside the scene.
Step 5. Artificial lighting that blends the new objects into the real environment.
The result: a realistic animated scene, built from one still photo.
Common questions about motion graphics, logo animations and animated scenes.
Tell us where it will be shown and what it has to say. We'll sketch the right approach.
