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Cage Circus

One home for tickets, shop and story
  • Project:

    Cage Circus
  • Services:

    Web, tickets & shop
  • Sector:

    Sports events
  • Location:

    Madrid, Spain

One home for tickets, shop and story

A live sports event has a lot of moving parts. Fans need to find the next date, buy a ticket, pick something up from the shop and follow the build-up, ideally without jumping between five different platforms. For Cage Circus, the job was to bring all of that together in one place that feels as big as the event itself.

We treated the website as the centre of the whole operation. Ticketing and the online shop live inside the same site, SEO is built into its structure, and the digital marketing, video and photography all point back to that one address. One path for the fan: discover, watch, buy.

The result is a joined-up digital presence: a website with its own ticketing and ecommerce, video and photography produced for the brand, and campaigns designed to send people to the right page at the right moment. Everything shares one look and one message, so the experience feels consistent from the first ad to the final checkout.

What we delivered

The full scope for Cage Circus, planned as one connected project rather than seven separate jobs. Every piece had to work with the others.

  • Website design & development
  • Online ticketing
  • Online shop (ecommerce)
  • Search optimisation (SEO)
  • Digital marketing
  • Video production
  • Photography

Planning something similar?

Events, tickets, a shop and a brand to grow. Tell us where you want to go and we'll help you plan the route.